Helping you make
more profitable decisions.
Whether you’re looking for off-the-shelf products to solve common agent problems or something more bespoke for your business, ModelProp has the tools and the know-how to deploy AI to maximise your success.
Strategy. Execution. Solutions.
AI is complex.
ModelProp cuts through the noise, delivering a customised AI stack that works with your team and processes to achieve your company goals.
Schedule a free consultationAI needs implementation.
The best plans aren’t worth the tech they’re written with if they aren’t achievable. ModelProp executes and iterates to ensure success.
Schedule a free consultationAI matters.
The most profitable — and competitive — companies are using AI already. ModelProp has been providing AI products and services since they first became possible.
See our productsVoiceProp AI
Your always-on, brand-voiced receptionist.
VoiceProp AI answers every call 24/7, takes messages and can book viewings or valuations straight into your CRM — so you capture more instructions and never lose a hot lead again.
- ✓ Answers in your brand voice, 24/7
- ✓ Takes messages, diverts calls
- ✓ Can book viewings to your CRM
- ✓ Hand-off to a human when needed
AILSA
One assistant that knows everything about your agency.
Customer service has always been one of the most time-intensive activities of any estate or letting agency. AILSA distils your entire business knowledge — T&Cs, team makeup, history, local facilities, even your favourite restaurants — into one accessible point of contact for vendors, landlords and tenants.
- ✓ Trained on your business, your way
- ✓ Handles vendor, landlord & tenant queries
- ✓ Escalates to humans when needed
- ✓ Always-on across web, WhatsApp, email
AI Virtual Staging
Show every applicant what’s possible.
When a property hasn’t quite got the internal shots that appeal to the most potential applicants, ModelProp’s Virtual Stager creates the look that sells — or lets. From unfurnished new homes and rentals to properties that need updating, Virtual Stager brings a space to life.
- ✓ Furnish empty rooms photo-realistically
- ✓ Restyle dated interiors in seconds
- ✓ Multiple style options per property
- ✓ Always disclosed as AI-staged
AI Branded Blogger
A daily diet of content, in your tone of voice.
One of the hardest things to find time to do is to get marketing content up on your blog and out on social. Branded Blogger removes the need for you to give this any more thought — producing daily content all about your area, in your tone of voice, so you can focus on the important stuff.
- ✓ Daily original content about your area
- ✓ On-brand tone, every time
- ✓ Auto-publish to blog and social
- ✓ Topics chosen for local SEO / GEO / AIO
AI Particulars Writer
Particulars that sound like you, every time.
Generic AI writes generic copy. AI Particulars Writer is trained on your own best particulars — the ones that sold or let — and turns rough bullets into first-draft descriptions in your house voice. The result reads like your senior negotiator wrote it, not like every other listing on Rightmove.
- ✓ Trained on your best listings, not a generic LLM
- ✓ Captures your phrasing, rhythm and structure
- ✓ ~15 minutes saved per property
- ✓ Edit and ship straight to your CRM
PropClips Pro
The perfect 60-second animated short.
When a property isn’t quite right for a full video, PropClips Pro delivers a perfect 60-second animated short. AI scripts, animates, adds music and can even enable an avatar of your team member to narrate the voiceover — a cost-effective and clean way to promote even your most challenging vendor or landlord.
- ✓ AI-scripted from the particulars
- ✓ Music, motion and voiceover included
- ✓ Branded with your colours and logo
- ✓ Avatar narration by your team
Not sure which product is right for your agency?
Book a free 30-minute consultation with the ModelProp team. We’ll review your business, your goals and recommend the AI stack that fits.