The music streaming giant, Spotify, is jazzing things up with a new AI-powered playlist feature.
This isn't your run-of-the-mill "play me the best of 2010s metalcore" command. Oh no, it's a far more personalised affair. Picture this: "My dog's feeling blue, I adore the colour purple, hit me with a playlist, Spotify!" And voila! Spotify dishes out a melody list tailored to your whims.
How far can you push it? Well, that's the fun part! The boundaries are yet to be explored, and it's an adventure many of us can't wait to embark on. Spotify's AI endeavours are part of its broader strategy to stand out in a crowded market, with rivals like Apple Music and Amazon constantly upping their game. The company has also ventured into audiobooks, podcasting, and even edtech in recent years.
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The new AI playlist feature is initially launching in a handful of countries, with plans to roll out to more markets over time. However, the timeline for when it'll reach your hands, particularly if you're not in one of the launch countries, remains hazy. Some Spotify users have voiced concerns over the slow rollout of new features to their home markets, so patience might be the order of the day.
The AI wave has been making quite a splash in the music world. While it hasn't made human artistry redundant (yet), it's certainly finding its place in how we discover and consume art. It's a fascinating compromise, to say the least.
For those of us who aren't die-hard ChatGPT users, AI can sometimes feel a tad distant from our everyday lives. But tools like Spotify's latest offering bring AI closer to our routine tasks, like queuing up our favourite tunes. However, some users view Spotify's playlist work as a recurring effort to promote the same songs time and again.
So, are you ready to let AI DJ your next listening session? Hit play and let's have some fun!
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