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OpenAI's Clever Move: Free ChatGPT Plus

  • Writer: Sarah Ruivivar
    Sarah Ruivivar
  • Apr 7
  • 2 min read

In a dazzling display of strategic brilliance, OpenAI has unveiled a game-changing offer: free ChatGPT Plus subscriptions for college students in the US and Canada.


This move, timed perfectly for final exams, is a masterstroke in the ongoing battle for AI dominance in education, particularly against rival Anthropic.


With this enticing offer, students gain access to a suite of advanced tools, including GPT-4o, voice interaction, and image generation, all designed to turbocharge their academic prowess. Leah Belsky, OpenAI's VP of Education, emphasises the importance of AI literacy, highlighting the need for students to engage, experiment, and learn.


This announcement follows closely on the heels of Anthropic's "Claude for Education" launch, which focuses on critical thinking through Socratic questioning. The rapid-fire announcements echo the browser wars of the '90s, where capturing user loyalty early was key.


 

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For students, the benefits are immense. ChatGPT Plus offers priority access during peak times and the Deep Research feature, transforming academic writing and research. While Anthropic positions its AI as a learning partner, OpenAI bets on the power of advanced capabilities to win student loyalty.


The educational landscape is evolving, with universities rethinking assessments and integrating AI meaningfully. As students embrace these tools, they prepare for an AI-augmented world, developing skills that employers increasingly value.


As the AI giants vie for influence, the real prize is shaping how a generation views AI in work and learning. OpenAI's bold move not only captures student attention but also sets the stage for future workplace adoption. The question remains: who will win this high-stakes game of AI chess? Stay tuned!



 

Want to hear more? Join Mal & Matt on the Property AI Report Podcast each week!

Access from your preferred podcast provider by clicking here

 


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